Travel Marketing
KOREAN AIR
Elevating your journey: Performance Marketing & Promotions for Korean Air (2019 ~ Present)
Destination Marketing
The CHALLENGE:
Korean Air had a need to not only boost their sales, but enhance overall awareness and value as a top airline.
Our APPROACH:
01Promotion
Plan · Produce · Operate
01Plan Promotion
02Produce Promotion
03Operate and Support Promotion
02Promotion
Review and Execute
01Operate Korean Air AEM (Adobe
Experience Manager)
02Review Accessibility and UI / Publishing
03Digital
Ad Execution
01Implement Digital Ad Strategy
02Suggest On · off Media Mix
03Operate and Execute Digital Ad
04Travel · Influencer
Marketing
01 Conduct Travel ON/OFF Marketing
02Offer and contact influencers
03Create and Manage Influencer Content
ONE-STOP Service
Plan · Produce · Operate
for on and offline promotions
Global Tourism Board Promotions
eDM Promotion
Collaboration Promotion
Digital Ad Execution & Operation
Ad production and execution to promote online campaign promotion
Travel Influencer Marketing
Content creation via partnering with travel influencers
Korean Air × Tourism Austraila
Co-op Promotion
& Influencer Marketing
